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The Canadian Film Centre (CFC) has announced the creation of the 'CFC North-South Marketplace' "...to support, foster and build cross-border relationships for Canadian talent that will enhance a vibrant motion picture industry in Canada..."
The CFC North-South Marketplace, supported by the Copyright Collective of Canada, seeks to cultivate north-south relationships for the CFC's community of talent, alumni and industry, brokering creative/business exchanges and relationships between Canadian talent and industry professionals in the US.
"...The program will also provide incentives for Canadian artists to capitalize on their marketplace experiences by bringing home and sharing their expertise and success in the entertainment community and stimulating creativity and innovation in the production industry in Canada..."
“The entertainment business is going through tumultuous change: New technology, new business models, and new audience behaviour," said Slawko Klymkiw, Executive Director, CFC.
"The 21st century realities force us to take a hard look at development, production, creation and distribution processes across all media... It is precisely this need - the need to assess the ways in which we marry an evolving business environment with our dynamic CFC talent base - that has inspired the North-South Marketplace."
As part of the CFC North-South Marketplace, an online contest, The Reel Challenge: Make Your Own Movie will launch in early December, asking Canadian talent to submit a film spot that addresses the importance of 'content protection' in a compelling way from a creator’s perspective. The 1st place winner will receive a $10,000 prize.
"Contemporary artists face unprecedented opportunities, yet, at the same time, enormous challenges with respect to controlling the distribution, use and reproduction of their works," said Klymkiw.
"The Reel Challenge will be an excellent opportunity for Canadian creators to take ownership of their creativity and promote their work..."